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Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time, effort, and can require significant financial investment. For a long time, marketing automation was something only enterprise-level businesses and corporations could afford, but with new technology, that’s no longer the case. Read up on the […]

As long as businesses host valuable data, cyber criminals will continue to bypass the security protocols meant to protect this data. The causes of security breaches range from device theft or loss, weak and stolen credentials, malware, and outdated systems that use ineffective security measures. And with these five tips, you can take the first […]

One of the hottest topics in tech and in business is artificial intelligence (more accurately “machine learning” or AI). Many business owners are currently looking to this technology for its potential to improve customer communications, and it is predicted that by the year 2020, 85 percent of all interactions will originate from machine learning “bots.” […]

The astounding amount of data that businesses create on a daily, monthly, and yearly basis is totally unprecedented. And that number doesn’t show any signs of slowing, most likely reaching 1.7 terabytes per person by the year 2020. For businesses harnessing that data, this creates a major challenge: Current data storage limitations make it nearly […]

As long as there have been salesmen, there have been scammers trying to sell useless products. Traditionally the elderly have fallen prey to cold-call fraud, but now scam artists are getting tech-smart, and it’s the younger generation of computer users who are falling for scams. Let’s find out just what’s going on with this new […]

The use of social media for marketing is practically inescapable at this point. And for good reason: companies gain access to increased visibility, more sales opportunities, and more opportunities to define their brand. But why limit your business to a few of the most well known options? The internet is full of useful social media […]

While using the internet, it is common for people to open several tabs at the same time. Unless the browser you are using has the right features, your online research may take longer than expected. Avoid frustrations of a slow web browser by turning to the highly efficient Opera 41. The newest browser in the […]

Business Intelligence strategies have been utilized by company owners for decades, but only in today’s Internet-based market do they have access to all the information they need in one location. See how business owners can use their business intelligence technology to budget for the coming fiscal year. Compiling Data Across the Board Business Intelligence is […]

When it comes to protecting yourself and your business online, the type of authentication you use for logins, whether for business or for personal use, is vitally important. While many people understand that secure logins are crucial, the differences between the various security measures may be lost on many people. Before you give up on […]

Apple is making a change to its cloud services that intends to cut down on bugs and better compete with its rivals, Amazon and Google. By combining all its cloud teams into one location, Apple will undoubtedly help to facilitate major improvements. According to sources, Apple is in the process of transferring the infrastructure behind […]